Does FREE WI-FI give you an idea for your business?

January 18, 2010

in Creative Thinking resources

I found free wi-fi increasingly easy to find last year. Not just airports and McDonalds - but many cafes, shopping malls and office buildings. What was your experience?

When organising meetings or planning to sit at the laptop away from the office, I noticed myself gravitating towards those cafes and office buildings that offered it.

These directories provide a list for starters :: http://www.wififreespot.com/aus.html and http://www.free-hotspot.com/

If you run a business that could offer it, check it out. If you don’t – use the idea to come up with something of value you COULD offer to your customers. Something they’d be using anyway. Something that will save them time and effort if provided by you. It doesn’t have to relate to your business. As long as it shows your customer that you know how THEY work and what would make their day easier.

Any ideas?

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10 Ways to get Great Ideas in 7 Days

January 18, 2010

in Creative Thinking resources

This was my most popular blog post last year, so I deemed it worthy of a ‘reblog’ ::

http://ideasculture.com/blog/?p=183

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Product ideas you wish you’d thought of

December 2, 2009

I’ve seen some pretty interesting products online over the last couple of weeks and I know you’ll love them too!
Have you had any quirky product ideas in the last year? Over at Quirky, you can submit your ideas which are then voted on. The winning idea will be put into production by the Quirky team!
What [...]

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Flipping great business marketing ideas

December 1, 2009

Innovative marketing ideas can sometimes be hard to find but the new Flip video camera Bondi Beach Flashmob campaign found me – did it find you?

I first saw it mentioned a couple of weeks ago at mumbrella (Australia’s excellent new-ish marketing industry web site), and copped a fair bit of flack by commenters for [...]

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This product idea is a keeper!

November 20, 2009

Have you seen this?
The clever cookies at Keep Cup have come up with a great way to relieve coffee drinkers of any enviro-guilt they feel when buying their daily takeaway lattes and flat whites (or mocchacino with a twist?). Not only does this product idea actually help the environment by reducing plastic cup use, but [...]

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How Dubai’s Open Innovation policies relate to the study of fruit flies.

October 16, 2009

The E-MU credit card with a twist
.
A hard guy to track down, Peter Williams (@rexster) from Deloitte Digital is a Chief Executive, a Buddhist, a thinker and a mover and shaker.
We met in one of Melbourne’s colourful lane ways, ordered coffee from a hole in the wall and didn’t stop chatting until we ran out [...]

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Building a true culture of ideas

October 4, 2009

In this climate fresh thinking is the most important tool we have and there isn’t a person reading this who doesn’t have the ability to tap into it to solve any business challenge.
1. Barriers
The major barrier to creativity is not having the space for ’strategic play’. Many organisations don’t have an area where employees can [...]

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Have the sheer stubbornness to keep turning up

September 2, 2009

Elizabeth Gilbert, author of the delightful Eat, Pray, Love talks at TED about Nurturing Creativity.
‘Off the page’ she is just as delightful as you imagine her to be. Even though I read the book more than two years ago and haven’t had a dose of Elizabeth Gilbert since, there is a feeling of camaraderie as [...]

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10 Ways to get Great Ideas Within 7 Days

August 25, 2009

An idea is the connection of two seemingly unrelated things.
If you think back to the last great idea you had, then spent a little bit of time working out HOW you got it you’ll find that you had a particular challenge floating around in your head. As you went about your business, tasting things, touching, [...]

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What a great idea – No Impact Man

August 24, 2009

Colin Beavan decided he’d live for a year with as little impact on the environment as possible. In the heart of New York city – in an apartment with wife, child and dog (”ten legs and a tail” he calls them).
When you think of living environmentally friendly, what changes do you imagine you’d make? He [...]

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